We’re in the home stretch of migrating all Tonx subscribers over to the Blue Bottle web site – and sprucing up the experience for everyone who’s already been ordering coffee from us online. Without going into too much detail about 1s and 0s (we’ve now got a whole digital team for that), here’s an idea of what you’ll experience over the next 24 hours.
At 7 p.m. PST tonight, tonx.org and bluebottlecoffee.com will shut down temporarily for maintenance. During this time, both sites will be inaccessible for normal use. You’ll see a message like this one if you try to visit us:
We’ll miss you too! But here’s the good news: By 6 a.m. PST tomorrow (Sept. 18), our site will be back up and running as normal. Tonx’s site, meanwhile, will begin redirecting to bluebottlecoffee.com.
What will you behold on the other side of all this? Plenty.
Updated packaging – We’ve been hard at work developing a new look and feel for our Blue Bottle at Home packaging – something that combines Tonx’s elegant accessibility with our own ideas about a delightful at-home experience. Starting tomorrow, each new order (except for current Blue Bottle subscribers’ one pound bags) will arrive like this:
Beauty, ain’t it? Now from the back:
Now once more, as a happy brewing family:
Sizes - For existing Blue Bottle guests, we’ve added more flexible size options. Starting tomorrow, you’ll be able to order coffee in 6-oz, 12-oz, 24-oz, and 36-oz increments. (Tonx guests have always had these options.) Blue Bottle guests who’d been receiving coffee in one-pound bags will still be able to receive those, too.
Offerings – We’ve broken subscription offerings into three main categories.
- Origin Subscription: Changes bi-weekly (just like Tonx’s subscription did) and includes a different single origin coffee sourced, roasted and delivered by our combined teams.
- Blend Subscription: A rotating shipment of our drip coffee blends, including favorites like Three Africans, Bella Donovan, and Giant Steps.
- Espresso Subscription: A rotating shipment of your favorite espressi - blends like Hayes Valley and 17ft Ceiling, along with the occasional single origin standout.
Changing, Skipping and Pausing – Adjusting your subscription will be easier than ever. That might mean tweaking your delivery cadence – to every week, every two weeks, every three weeks, or every month – or skipping a delivery when you’re away. You can also pause your subscription with ease.
Finally, Service – Our fully integrated customer support team is ready to answer all of your questions. Just reach out to firstname.lastname@example.org, or write us on social media (Facebook, Twitter or Instagram). Serah and Kristina, our customer support extraordinaires, are standing by and ready to get you squared away.
We remain excited as ever to serve you coffee, and we’re thankful for your patience as we put the final polish on this.
Thanks as always,
"Say You Love Me," from Jessie Ware’s sophomore album Tough Love, polishes elements of 90’s-era R&B with a contemporary self-awareness. It’s also a seemingly simple creation: Ware’s distinctive vocals, for the most part, lead the charge. They’re powerful not for extraordinary prowess or range, but for their sincerity and expert emotional delivery. Soft guitars and bass, barely audible beneath Ware’s lyrics at the track’s start, grow as a choir bursts in and Ware reaches her heartbreaking conclusion. “Say You Love Me” is a beautifully written song sure to ease broken hearts for years to come.
Welcome, once more, to “Blue Bottle Vs.” In this series, we pit our coffee company against an array of peripherally related (and, more often than not, inanimate) things.
This edition? Spin the Bottle, a party game popular among adolescents.
On July 16, we put the finishing touches on our Arts District cafe. Here’s delightful little recap of how the day went down.
It’s been six years since we’ve gotten a solo album from Jenny Lewis. Although she’s collaborated with artists like Brandon Flowers and Vampire Weekend - and released an under-appreciated album titled Are We Having Fun Now? with her boyfriend Johnathan Rice - she’s flown relatively under-the-radar. Thankfully, this month saw the release of The Voyager, a brief and intimate 90’s-influenced album that her fans have been hungering after for nigh on a decade.
“She’s Not Me,” is a poppy, glittering ode to regret and moving on. Lewis’ vocals have grown up from her Rilo Kiley days, yet retain the casual, unaffected tone that first defined her. They’re histrionic at times, but they take pains not to overdose on the heartbreak that plagues so many artists who attempt the level of honesty Lewis nails here.
“Bet you tell her I’m crazy,” she croons. “Remember the night I destroyed it all, when I told you I cheated, and you punched through the drywall, I took you for granted…but she’s not me.”
How could we forget?
We’re thrilled to announce that this Saturday, Aug. 2, we’ll be hosting a food truck from San Francisco’s Bacon Bacon at our Webster Street coffee bar. They’ll be setting up shop at 11 a.m. and serving near our cafe’s southern corner until 3 p.m.
For the past couple of years, we’ve been enjoying Bacon Bacon’s mouthwatering wares - their crisp, yolk-drenched breakfast sandwich; their meat-flecked Porky Fries - at events like Off the Grid and Outside Lands. As such, we were eager to tuck in our napkins and get going with a collaboration. But first, we thought we’d catch up with the company’s founder, Jim Angelus.
Angelus started Bacon Bacon almost exactly three years ago, after stints as a general manager at a handful of San Francisco restaurants, including E&O Trading Company and Kuleto’s. The company’s name, he says, came from a desire for simplicity in city awash with complexly labeled foodie treats.
"You didn’t always know what kind of food a truck was selling," he says of the genre’s often baroque selections. So he made a vow: "I’m going to make it super obvious - something everyone can really identify with." Thus: the name.
It’s worked well for him. Three years on, Bacon Bacon operates two trucks (with plans for a third this fall) and a cozy cafe at 205 Frederick St., near Golden Gate Park.
And in case you were curious, we’re happy to report that their menu pairs quite nicely with coffee.
What does summer in the Bay Area mean? To us, it’s all about consistency – the frigid nights, the lukewarm days, the fog that unfurls with doomy consistency. In sum: Pretty much zero in the way of meaningful meteorological change.
OK, maybe a little bit. And on these slightly warmer days, our fancies – and, we’re discovering, our guests’ fancies as well – lightly turn to thoughts of New Orleans Iced Coffee cartons. Thus far, these little buddies have only been available individually in our retail locations, at Whole Foods stores, and at select local grocery purveyors. Ordering a larger amount – for a picnic, say, or late-night group study session – was not possible.
Until now, that is. We’re pleased to announce that you can now place bulk orders of our New Orleans cartons for pickup at our Webster coffee (300 Webster St., Oakland Calif. 94607) bar by following these simple instructions.
1. Reach out to our Special Orders team at (you guessed it) email@example.com.
2. Tell them just how many cartons you’d like. They come in cases of 12, and for now we’re accepting orders of 1-4 cases.
3. Mind the ordering timeline! Cases ordered between Friday and Monday at 8:30 a.m. PST will be available for pickup any time on Tuesday. Those ordered between Monday and Wednesday at 8:30 a.m. PST will be available for pickup on Friday.
4. Each case is exactly $48. No tax. Just let your barista you’re here to pick up, and he or she will get squared away with payment.
6. Depending on step 5, repeat.